Chevening alumni present public policy and behavioral economics handbook in Honduras


The students developed the Behavioral Economics Handbook: Applying Behavioral Economics to Public Policy (ODT, 12.2 MB) through the Chevening Alumni Project Fund (CAPF). It aims to help public entities and NGOs in Honduras.

The handbook provides information on what behavioral economics is, how it can be used in public policy, and its benefits. It includes a guide to developing interventions using the EAST framework developed by the Behavioral Insights team in England.

It also discusses ways to measure the results of a behavior change intervention and cases of applying this knowledge to achieve environmentally friendly behaviors. The manual can be used by public decision-makers, government agencies, international organizations, the private sector, as well as by students.

Former participants in this initiative were Sofía Maradiaga, from Honduras, studying a master’s degree in behavioral economics at the University of Warwick; Santiago García, from Venezuela, and Santiago Borda from Colombia. Isabel Bazán, PhD candidate in economics at Virginia Tech, also contributed.

Each of them was responsible for writing one of the chapters of the manual and contributed, from their personal and professional experience, to the development of the structure and concept of the project.

We are happy to know that graduates such as Sofía, Santiago García and Santiago Borda continue to develop tools that contribute to the development of Honduras and Latin America.


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